The Victoria Club design work
About The Victoria Club
The Victoria Club in Holmes Chapel is a sports and social club, established for over 80 years. The club provides sporting events and activities for all ages.
The Logo Explained
The Victoria Club has excellent facilities and required a logo to help modernise the clubs image. Social clubs are quite often perceived as being old fashioned and outdated. So, the use of a san serif typeface helped to give a clean and crisp look to the logo. The club had predominantly used green as part of their branding so this was retained but given a richer feel by choosing a darker hue. The ‘V’ from Victoria was used in several colours to create the ‘O’. This portrayed the coming together of people, meeting up at the social club and could also refer to the variety of sports and activities available to everyone. The finished design reflects a fresh brighter looking social club for the community.
The new Victoria Club logo can be seen proudly on display as you walk into the club.